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Public explainability

How we calculate trust, freshness, and ranking

Every pill, badge, and banner on the public site links here. We surface what we know and label what we're unsure of. Nothing is hidden because it looks bad in a ranking algorithm.

Our philosophy in one paragraph

We treat Cincinnati's nightlife calendar as a public graph. We crawl what venues publish, we observe how consistent that publishing is, and we surface honest labels for the parts we don't fully know. No machine-learning ranker hides results from you. No engagement loops nudge you to keep scrolling. The page is information; the visit is the action. If a venue has been quiet for two months, we say so. If we've seen an update today, we say that too. Symmetry of tone is the point.

Freshness

Freshness reflects when we last saw canonical activity for a venue — an event, an update from the venue's calendar, or a governance signal from our operators. There's no “live” pill: we cannot guarantee real-time accuracy.

LabelWhat it means
Updated todayWe saw a fresh update for this venue or event within the last 24 hours. We refresh from the canonical source on a bounded schedule — no real-time guarantees.
Updated this weekWe saw an update within the last seven days. Confident that current details match what the venue is publishing.
Stable info, olderWe haven't seen an update in the last couple of weeks, but the venue has no signs of dormancy. Details may be slightly older than what's posted on social media.
Quiet for 60+ daysWe haven't observed canonical activity in over 60 days. The venue may be on a seasonal pause, may have moved, or may no longer be operating. We label this honestly rather than hide it.
May be out of dateIt's been more than 60 days since we observed canonical activity, but governance signals (corrections, claims, audit events) continue to land. Details may lag behind reality.

Lifecycle visibility

Six bounded public states, mapped from an internal classifier with more categories. The strongest negative claim we will make publicly is “dormant.” We never call a venue “closed” — only that we have no recent signal.

LabelWhat it means
ActiveThe venue has a consistent rhythm of upcoming events. The lifecycle classifier sees no signs of a pause.
SeasonalThe venue runs events during a specific time of year. We don't predict the next opening — we report the observed pattern.
Recently active againAfter a stretch with no observed activity, the venue has started publishing events again. Treat as active but newer to the dataset.
Quiet recentlyThe venue has not posted upcoming events recently. Could be a short pause, a renovation, or a quiet stretch — we don't speculate.
DormantThe venue has been inactive long enough that the lifecycle classifier marks it dormant. We never claim a venue is closed — only that we have no recent signal.

Active tonight

The tonight window runs from roughly 4pm ET through 3am ET the next day. The pill is a pure function of three things: how many events are on the calendar, when the earliest starts, and the current time. There is no attendance signal, no “trending” signal, no personalization.

LabelWhat it means
Active right nowAt least one scheduled event has already started in the tonight window. The pill is a pure function of the calendar — we don't measure attendance.
Active tonightOne or more events appear on the calendar in tonight's window (roughly 4pm to 3am local).
Coming upAn event begins within the next two hours according to the calendar.
Active todayAn event is on the calendar later today, outside the immediate tonight window.
Nothing scheduledWe don't have any upcoming events in the tonight window. We'd rather tell you than guess at activity we haven't observed.

Recurring reliability

For venues with recurring schedules (weekly trivia, monthly drag, seasonal series), we observe how often the schedule shifts. The verdict is per-venue, derived from the dominant verdict across the venue's recurring candidates.

LabelWhat it means
Highly reliableThe recurring schedule has held steady with minimal changes. A reasonable bet that the next occurrence will happen as listed.
Stable recurringThe classifier marks this recurring schedule stable, with limited drift over time.
Moderate reliabilityWe've seen the recurring schedule shift occasionally. Not unreliable, just not pristine.
Recently changedThe recurring pattern was updated within the last two weeks. Double-check the venue before counting on the next occurrence.
UnstableWe've seen frequent changes to this recurring schedule. Confirm directly with the venue.

Trust badges

Each badge is a single explainable signal. A venue with no badges shows no badges — silence is honest. Badges are binary: present or absent. They never compose into a hidden score.

LabelWhat it means
VerifiedThe venue owner has completed the email verification flow and an operator confirmed the claim. This badge is binary — it's present or absent.
Operator-verifiedAn operator has explicitly reviewed and signed off on the venue's canonical data. Distinct from owner verification; both can apply.
Trusted recurringAggregated stability of this venue's recurring events crosses the trust threshold. Hover the recurring reliability pill for the specific verdict.
ActiveThe venue has hosted or scheduled events within the past two weeks. A factual signal about recency, not a prediction.
Stable recurringThe recurring-event classifier sees the schedule as stable with low change count. Hover the reliability pill for details.
Seasonal — back soonThe lifecycle classifier sees this venue active during a specific season. We don't predict the exact next opening day.
Long-runningThe venue has been in our canonical graph for more than 365 days. A signal of platform presence, not necessarily venue age.

Neighborhood activity

On neighborhood pages we surface a calendar-density verdict. It's a reflection of what's scheduled, not a forecast of what will happen.

LabelWhat it means
High activity20+ events on the calendar in the neighborhood over the past 7 days. A density signal, not a quality claim.
Nightlife activeFive or more events scheduled tonight AND at least one starting after midnight ET. A reflection of the calendar, not a forecast.
Community activeFive or more events on the calendar over the past 7 days. Calm density signal — not nightlife-specific.
Seasonal surgeThe overlap producer flagged a seasonal rhythm shift in this neighborhood. Expect more events than usual for a few weeks.
Currently quietCalendar density is low this week. The neighborhood may still be lively in person — we only report what's on our calendar.

Ranking on discovery surfaces

On search results and the homepage, we group venues into five bands. The score behind each band is a sum of named, hand-tuned weights — not a machine learning ranker. Stale or dormant venues are demoted to a labeled band, never hidden.

LabelWhat it means
Top signalThis venue's combined Phase-7 signals are the strongest in the visible sample. It doesn't mean 'best' — only that the explainable signals are highly positive.
Strong signalMultiple Phase-7 signals are positive without being uniformly top-tier.
StandardSignals are mixed or near neutral. We render this with no extra emphasis.
Low confidenceEither we don't have enough data on this venue yet, or several signals are mildly negative. The card stays visible — surface labeled, not hidden.
Older or dormantEither lifecycle or freshness routes this row into the labeled-stale band. The row remains visible at the bottom of the result — we don't quietly hide rows.

What we don't do

  • No fake ratings. We don't publish star averages we can't back up.
  • No engagement-driven ranking. Click-through doesn't feed back into how we rank.
  • No personalization on public discovery. Every visitor sees the same ranking.
  • No urgency framing. No “only 2 left”, no countdowns.
  • No paid placement that overrides bounded signals. Pro-tier venues get tools, not rank boosts.
  • No hidden filters. Stale and dormant venues remain visible, labeled honestly.

Spot something wrong?

If a label feels off for a venue you know — too generous, too pessimistic, or just inaccurate — we want to know. The venue owner can claim it and update the canonical record. Anyone can also email us a correction; we read every one.